Askray

Askray is a web-based AI visibility tool for businesses that want to know how they appear when buyers ask an AI assistant for a recommendation. As more people turn to ChatGPT, Gemini and Claude instead of a traditional search results page, the company names those assistants mention become the shortlist. Askray runs the questions your customers actually ask, records which companies the models name, and reports back where you stand relative to competitors. It is built for marketing teams, SEO specialists, founders and agencies who need evidence rather than guesses about their presence in AI-generated answers.

What Makes Askray Stand Out

• Multi-assistant scanning: Sends real customer questions to ChatGPT, Gemini and Claude, then captures which companies each assistant recommends and how it describes them.
• Competitor and reasoning capture: Lists every competitor that surfaces in the answers and the justifications the model gives, so you can see what those companies are being credited for.
• Question discovery: Shows what people actually ask AI in your market and flags which of those questions your own site currently leaves unanswered.
• Source intelligence: Reveals the third-party sites and directories the models read before recommending anyone, telling you where a listing is likely to matter.
• Prioritized action list: Converts the findings into a to-do list ordered by impact, so the report ends with tasks rather than raw data.
• Clear scope and pricing: A free preview covers roughly 20 searches and 150 sources on ChatGPT, while the full report expands to 350 or more searches and over 2,000 sources across all three assistants for a one-off €39 plus VAT, with no subscription.

Who Should Use Askray

• Marketing and SEO teams who already track organic rankings but have no measurement of how often their brand appears in AI answers, and need a repeatable way to check.
• Startup founders and small business owners who suspect competitors are being recommended instead of them and want a concrete list of the questions and sources driving that outcome.
• Agencies and content strategists building generative engine optimization or ChatGPT SEO programs for clients, who need per-client evidence of gaps before writing new pages or pursuing listings.

Frequently Asked Questions

What is Askray?

Askray is a tool for measuring AI visibility, sometimes called generative engine optimization. It submits the questions your prospective customers ask to AI assistants, collects the answers, and reports which companies are named, which sources the assistants relied on, and how your own business compares. The output is a report you can act on rather than a single spot check.

How does Askray work?

You enter your website address and start a scan. The free preview queries ChatGPT with about 20 searches and reads roughly 150 sources. The full report asks ChatGPT, Gemini and Claude, runs 350 or more searches, reads more than 2,000 sources, and returns competitor mentions, the reasoning behind each recommendation, the questions your site does not answer, the trusted sites the models consult, and a prioritized task list. Scans begin as soon as payment clears.

How much does Askray cost?

There are two tiers. The free scan asks ChatGPT and returns a preview of roughly 20 searches and 150 sources. The full report costs €39 plus VAT as a single one-off payment, with no subscription or recurring charge, and covers all three assistants at a much larger search volume. Reports are available in English, Finnish and Swedish.