Kinetic Pricing

Kinetic Pricing is a self-serve pricing research platform built for B2B SaaS founders and product teams. It helps you model the revenue impact of a price change, test the new price with your own customers using established research methods, and track the outcome of your decision. Instead of guessing or hiring an expensive consultant, Kinetic replaces instinct with evidence you can defend.

What Makes Kinetic Pricing Stand Out

• Bring your own users: Kinetic does not recruit participants. You send the survey link to your own mailing list, app users, or customers, so the feedback reflects real willingness to pay.
• Four proven research methods: Choose from Van Westendorp Price Range Finder, Gabor Granger Price Point Tester, MaxDiff Feature Value Ranker, and Conjoint Package and Price Builder to match the pricing question you need to answer.
• Real-time visual analytics: Watch response curves build as data comes in. Kinetic calculates the optimal price point, acceptable range, and revenue estimates automatically.
• Evidence-backed decision workspace: Kinetic Pro keeps studies, scenarios, decisions, and outcome checks together, so every price move stays attached to the evidence that supports it.
• Fast and affordable: Set up a study in about 10 minutes, need only 15 valid responses, and avoid consultant fees. One-time studies start at $149; Pro gives unlimited studies for $99/month after a 30-day free trial.

Who Should Use Kinetic Pricing

• B2B SaaS founders who need to set launch pricing, evaluate a price increase, or find the sweet spot that maximizes revenue without driving customers away.
• Product managers responsible for monetization and feature packaging, who can use MaxDiff and Conjoint studies to prioritize what customers value most.
• Marketing and revenue teams that want to align pricing strategy with customer evidence and communicate the rationale to stakeholders or board members.

Frequently Asked Questions

What is Kinetic Pricing?

Kinetic Pricing is a software platform for pricing research. It runs surveys based on methods like Van Westendorp and Conjoint Analysis, so you can see what customers would pay for your product.

How does Kinetic Pricing work?

You describe your product, the pricing decision you are making, and your target audience. Kinetic generates a mobile-optimized survey link. You send it to your users. As responses come in, Kinetic calculates the optimal price point, the credible range, and modeled revenue impact.

What methods does Kinetic Pricing support?

Kinetic supports four proven methods: Van Westendorp (Price Range Finder), Gabor Granger (Price Point Tester), MaxDiff (Feature Value Ranker), and Conjoint (Package and Price Builder). Each answers a different pricing question.